Journal of marketing research
Kamakura, Wagner A
Journal of marketing research - America AMA 2001
Vol.xxxviii (1-4)
658.830 5 / JMR
Journal of marketing research - America AMA 2001
Vol.xxxviii (1-4)
658.830 5 / JMR
University Library
Cochin University of Science and Technology
Kochi-682 022, Kerala, India