Marketing accountablity
McDonald, Malcolm
Marketing accountablity how to measure marketing effectiveness - London Kogan Page 2009 - viii, 293p.
9780749453862
Marketing-management
658.83 / MCD
Marketing accountablity how to measure marketing effectiveness - London Kogan Page 2009 - viii, 293p.
9780749453862
Marketing-management
658.83 / MCD
