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Winning in high-tech markets :

Morone, Joseph G.

Winning in high-tech markets : the role of general management - Boston Harvard Business School 1993 - viii, 292p.

Ref. at the end of each chap

Subjects--Index Terms: High technology industries-united states - management Marketing- high technology- united states

Universal Decimal Class. No.: 658.8:62(73) / MOR

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