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Consumer behavior/ 11e

Schiffman,Leon G

Consumer behavior/ 11e Schiffman,Leon G - 11th ed. - India pearson 2017 - xxvii,508p.

ISBN: 9789332555099

Subjects--Index Terms: Consumer behavior Motivation research(Marketing)

Dewey Class. No.: 658.834 2 / SCH '2017'

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