Strategic management and competitive advantage: concepts and cases / 5e

Barney, Jay B.

Strategic management and competitive advantage: concepts and cases / 5e - 5th ed. - India Pearson 2017 - xxi, 373p.

9789332559400

Strategy and the strategic management Industry structure and environmental opportunities Business level strategies Corporate strategies Strategic alliances International Strategies

658.401 2 / BAR

University Library
Cochin University of Science and Technology
Kochi-682 022, Kerala, India