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Innovation management and new product development / 4e

Trott, Paul

Innovation management and new product development / 4e - 4th ed. - India Pearson 2010 - xxvii,581p.

ISBN: 9788131728031

Subjects--Index Terms: Innovation management Innovation and operation management Managing technology and knowledge Strategic alliances and networks Management of research and development New product development

Dewey Class. No.: 658.406 3 / TRO'2010'

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