Marketing management
Marshall, Greg W
Marketing management - Boston: McGaw-Hill, 2010 - xxvi,566p. G16;EN28;PC2;I32p.
Contains Glossary, Endnotes, Photocredits, Company Index, Name Index, Subject Indiex
978071283182
Marketing Strategy
Consumer Market
Product Development
Global Market
Customer
005:658.8 / MAR
Marketing management - Boston: McGaw-Hill, 2010 - xxvi,566p. G16;EN28;PC2;I32p.
Contains Glossary, Endnotes, Photocredits, Company Index, Name Index, Subject Indiex
978071283182
Marketing Strategy
Consumer Market
Product Development
Global Market
Customer
005:658.8 / MAR