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International marketing: managing worldwide operations in a changing international environment

Lascu, Dana-Nicoleta

International marketing: managing worldwide operations in a changing international environment - - New Delhi Biztantra 2003 - xiii, 349p.

ISBN: 81-7722-370-4

ISSN:

Subjects--Index Terms: Marketing- International International Marketing Global marketing

Dewey Class. No.: 658.8

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