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Managing and marketing tourist destinations:

Kozak, Metin

Managing and marketing tourist destinations: strategies to gain a competitive edge Metin Kozak and Seyhmus Baloglu - New York Routledge 2011 - xx, 242p.

ISBN: 978041599171

Subjects--Index Terms: Tourism - management Tourism - marketing Destination management

Universal Decimal Class. No.: 338.487:65 / KOZ

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