Principles of marketing (Record no. 104318)

MARC details
000 -LEADER
fixed length control field 00419nam a22001577a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20151215125440.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 091216t xxu||||| |||| 00| 0 eng d
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number TOU
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Tousley, Rayburn
9 (RLIN) 20182
245 ## - TITLE STATEMENT
Title Principles of marketing
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc. The McMillan Co.
Date of publication, distribution, etc. 1962
Place of publication, distribution, etc. New York
300 ## - PHYSICAL DESCRIPTION
Extent xx, 716p.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Clark, E Fred
9 (RLIN) 19939
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Eugine, Clark
9 (RLIN) 19940
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Dewey Decimal Classification     School of Management Studies School of Management Studies General Stacks 12/16/2009   658.8 TOU SMS000020 12/16/2009 12/16/2009 Books

University Library
Cochin University of Science and Technology
Kochi-682 022, Kerala, India