Cases in advertising and communications management in India (Record no. 105038)

MARC details
000 -LEADER
fixed length control field 00321nam a22001217a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20151215125458.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 091221t xxu||||| |||| 00| 0 eng d
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Gupta, S.S.
9 (RLIN) 3696
245 ## - TITLE STATEMENT
Title Cases in advertising and communications management in India
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc. I.I.M.
Date of publication, distribution, etc. 1976
300 ## - PHYSICAL DESCRIPTION
Extent 80p.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Barcode Date last seen Price effective from Koha item type
    Dewey Decimal Classification     School of Management Studies School of Management Studies General Stacks 12/21/2009   SMS010543 12/21/2009 12/21/2009 Books

University Library
Cochin University of Science and Technology
Kochi-682 022, Kerala, India