Marketing management & administrative action (Record no. 105396)

MARC details
000 -LEADER
fixed length control field 00430nam a22001577a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20151215125508.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 091222t xxu||||| |||| 00| 0 eng d
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number BRI
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Britt Steuart Henderson
9 (RLIN) 872
245 ## - TITLE STATEMENT
Title Marketing management & administrative action
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Date of publication, distribution, etc. 1963
Place of publication, distribution, etc. New York
Name of publisher, distributor, etc. Mc Graw-Hill
300 ## - PHYSICAL DESCRIPTION
Extent xiii, 776p.
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Market Planning
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Boyd Harper W.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Dewey Decimal Classification     School of Management Studies School of Management Studies General Stacks 12/22/2009   658.8 BRI SMS008766 12/22/2009 12/22/2009 Books

University Library
Cochin University of Science and Technology
Kochi-682 022, Kerala, India