Marketing (Record no. 109301)

MARC details
000 -LEADER
fixed length control field 00425nam a22001577a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20151215125801.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 100121t xxu||||| |||| 00| 0 eng d
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number MEH
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Mehta, Subhash C.
9 (RLIN) 8187
245 ## - TITLE STATEMENT
Title Marketing
Remainder of title environment concepts and cases
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc. Tata McGraw Hill
Date of publication, distribution, etc. 1980
Place of publication, distribution, etc. New Delhi
300 ## - PHYSICAL DESCRIPTION
Extent xv, 560p.
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Marketing
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Keshav Pradas
9 (RLIN) 20592
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Text Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type Cost, normal purchase price
    Dewey Decimal Classification     School of Management Studies School of Management Studies General Stacks 01/21/2010   658.8 MEH SMST03648 01/21/2010 01/21/2010 Text Book  
    Dewey Decimal Classification     School of Management Studies School of Management Studies General Stacks 01/21/2010   658.8 MEH;7 SMST03649 01/21/2010 01/21/2010 Text Book  
    Dewey Decimal Classification     School of Management Studies School of Management Studies General Stacks 01/21/2010   658.8 MEH SMST03650 01/21/2010 01/21/2010 Text Book  
    Dewey Decimal Classification     School of Management Studies School of Management Studies General Stacks 01/21/2010   658.8 MEH SMST03651 01/21/2010 01/21/2010 Text Book  
    Dewey Decimal Classification     School of Management Studies School of Management Studies General Stacks 01/21/2010   658.8 MEH;1 SMST03652 01/21/2010 01/21/2010 Text Book 33.00
    Dewey Decimal Classification     School of Management Studies School of Management Studies General Stacks 01/21/2010   658 MEH SMST03653 01/21/2010 01/21/2010 Text Book  
    Dewey Decimal Classification     School of Management Studies School of Management Studies General Stacks 01/21/2010   658.8 MEH;3 SMST03654 01/21/2010 01/21/2010 Text Book 33.00
    Dewey Decimal Classification     School of Management Studies School of Management Studies General Stacks 01/21/2010   658.8 MEH SMST03655 01/21/2010 01/21/2010 Text Book  
    Dewey Decimal Classification     School of Management Studies School of Management Studies General Stacks 01/21/2010   658.8 MEH SMST03656 01/21/2010 01/21/2010 Text Book  
    Dewey Decimal Classification     School of Management Studies School of Management Studies General Stacks 01/21/2010   658.8 MEH SMST03657 01/21/2010 01/21/2010 Text Book  

University Library
Cochin University of Science and Technology
Kochi-682 022, Kerala, India