Research methods in marketing and management (Record no. 109717)
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000 -LEADER | |
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fixed length control field | 00475nam a22001697a 4500 |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20151215125837.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 100127t xxu||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 007451900X |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.83 |
Item number | SET |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Sethna, Beheruz N. |
9 (RLIN) | 16947 |
245 ## - TITLE STATEMENT | |
Title | Research methods in marketing and management |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Date of publication, distribution, etc. | 1984 |
Place of publication, distribution, etc. | New Delhi |
Name of publisher, distributor, etc. | Tata McGraw-Hill |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xvii, 332p. |
653 ## - INDEX TERM--UNCONTROLLED | |
Uncontrolled term | Marketing research |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Groeneveld, Leonard |
9 (RLIN) | 16946 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | Books |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
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Dewey Decimal Classification | School of Management Studies | School of Management Studies | General Stacks | 01/27/2010 | 658.83 SET | SMS014746 | 01/27/2010 | 01/27/2010 | Books |