Marketing management (Record no. 110274)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00512cam a22001814a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20151215125910.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 060413s2006 enk 001 0 eng |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | RAM |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0273710176 (text and cases) |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Ramaswamy, V.S |
| 9 (RLIN) | 1507 |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing management |
| Statement of responsibility, etc. | planning, implementation and control |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2nd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | New Delhi |
| Name of publisher, distributor, etc. | Mac Millan |
| Date of publication, distribution, etc. | 1997 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xx, 624p. |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Marketing management |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Namakumari S |
| 9 (RLIN) | 1506 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Text Book |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Date last checked out | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | School of Management Studies | School of Management Studies | General Stacks | 01/30/2010 | 1 | 658.8 RAM | SMST10601 | 07/22/2015 | 01/05/2015 | 01/30/2010 | Text Book | ||||
| Dewey Decimal Classification | School of Management Studies | School of Management Studies | General Stacks | 01/30/2010 | 2 | 658.4/012 | SMST10602 | 05/30/2014 | 12/23/2013 | 01/30/2010 | Text Book | ||||
| Dewey Decimal Classification | School of Management Studies | School of Management Studies | General Stacks | 01/30/2010 | 8 | 658.4/012 | SMST10604 | 05/18/2015 | 01/01/2015 | 01/30/2010 | Text Book | ||||
| Dewey Decimal Classification | School of Management Studies | School of Management Studies | General Stacks | 01/30/2010 | 2 | 658.4/012 | SMST10605 | 06/03/2015 | 01/01/2015 | 01/30/2010 | Text Book | ||||
| Dewey Decimal Classification | School of Management Studies | School of Management Studies | General Stacks | 01/30/2010 | 2 | 658.4/012 | SMST10606 | 12/12/2014 | 07/23/2014 | 01/30/2010 | Text Book | ||||
| Dewey Decimal Classification | School of Management Studies | School of Management Studies | General Stacks | 01/30/2010 | 5 | 658.4/012 | SMST10607 | 05/18/2015 | 01/05/2015 | 01/30/2010 | Text Book |