Marketing management (Record no. 110507)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00477nam a22001697a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20151215125922.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 100208t xxu||||| |||| 00| 0 eng d |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.800 954 |
| Item number | RAM;12 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 33390932X |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Ramaswamy, V.S. |
| 9 (RLIN) | 1507 |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing management |
| Remainder of title | in Indian environment |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc. | Mac Millan |
| Date of publication, distribution, etc. | 1983 |
| Place of publication, distribution, etc. | New Delhi |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxiii, 337p. |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Indian marketing environment |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Namakumari, S. |
| 9 (RLIN) | 1506 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Text Book |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Date last checked out |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | School of Management Studies | School of Management Studies | General Stacks | 02/08/2010 | 658.8 RAM | SMST06586 | 02/08/2010 | 02/08/2010 | Text Book | ||||||
| Dewey Decimal Classification | School of Management Studies | School of Management Studies | General Stacks | 02/08/2010 | 1 | 658.800 954 RAM;12 | SMST06587 | 05/30/2015 | 02/08/2010 | Text Book | 04/26/2011 | ||||
| Dewey Decimal Classification | School of Management Studies | School of Management Studies | General Stacks | 02/08/2010 | 658.800 954 RAM | SMST06588 | 02/08/2010 | 02/08/2010 | Text Book | ||||||
| Dewey Decimal Classification | School of Management Studies | School of Management Studies | General Stacks | 02/08/2010 | 2 | SMST06589 | 01/29/2014 | 02/08/2010 | Text Book | 08/19/2013 |