Advanced marketing and sales (Record no. 112159)

MARC details
000 -LEADER
fixed length control field 00466nam a22001577a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20151215130139.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 100316t xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788130910871
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number BPP
110 ## - MAIN ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element BPP Learning
9 (RLIN) 17349
245 ## - TITLE STATEMENT
Title Advanced marketing and sales
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. Viva books
Date of publication, distribution, etc. 2009
300 ## - PHYSICAL DESCRIPTION
Extent viii,668p.(Business essencials)
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Marketing intelligence
-- Marketing planning
-- Sales planning
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Date last checked out Price effective from Koha item type
    Dewey Decimal Classification     School of Management Studies School of Management Studies General Stacks 03/16/2010 3 658.8 BPP SMS024325 05/31/2013 10/11/2012 03/16/2010 Books

University Library
Cochin University of Science and Technology
Kochi-682 022, Kerala, India