From brand vision to brand evaluation/2e (Record no. 113348)

MARC details
000 -LEADER
fixed length control field 00342nam a22001337a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20151215130219.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 100408t xxu||||| |||| 00| 0 eng d
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Chernatony, Leslie de
9 (RLIN) 18167
245 ## - TITLE STATEMENT
Title From brand vision to brand evaluation/2e
250 ## - EDITION STATEMENT
Edition statement 2nd ed
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc. Butterworth
Date of publication, distribution, etc. 2006
300 ## - PHYSICAL DESCRIPTION
Extent 318p.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book Bank
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Barcode Date last seen Price effective from Koha item type
    Dewey Decimal Classification     School of Management Studies School of Management Studies General Stacks 04/08/2010 0.00   SMSBB0405 04/08/2010 04/08/2010 Book Bank

University Library
Cochin University of Science and Technology
Kochi-682 022, Kerala, India