Modern Marketing (Record no. 114757)

MARC details
000 -LEADER
fixed length control field 00418nam a2200157 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20151215130316.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 960221s1955 dcuabcdjdbkoqu001 0deng d
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number HEP
003 - CONTROL NUMBER IDENTIFIER
control field ViArRB
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Hepner, Harry Walker
9 (RLIN) 14021
245 ## - TITLE STATEMENT
Title Modern Marketing
Remainder of title dynamics and Management
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc. McGraw Hill Books Co.
Date of publication, distribution, etc. 1955
Place of publication, distribution, etc. New York
300 ## - PHYSICAL DESCRIPTION
Extent 599p.
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Modern marketing
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Dewey Decimal Classification     School of Management Studies School of Management Studies General Stacks 10/01/2010   658.8 HEP SMS006180 10/01/2010 10/01/2010 Books

University Library
Cochin University of Science and Technology
Kochi-682 022, Kerala, India