International marketing management (Record no. 115401)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00470nam a22001577a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20151215130341.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 101206t xxu||||| |||| 00| 0 eng d |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.848 |
| Item number | VAR |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Varshney R L |
| 9 (RLIN) | 1747 |
| 245 ## - TITLE STATEMENT | |
| Title | International marketing management |
| Remainder of title | an Indian perspective |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | New Delhi |
| Name of publisher, distributor, etc. | Sultanchand &Sons |
| Date of publication, distribution, etc. | 1980 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 484p |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Marketing management |
| -- | Indian perspective |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | B Bhattacharaya |
| 9 (RLIN) | 20724 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Text Book |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Not For Loan | School of Management Studies | School of Management Studies | General Stacks | 12/06/2010 | 658.848 VAR | SMST04727 | 12/06/2010 | 12/06/2010 | Text Book |