Building data mining applications for CRM (Record no. 115781)

MARC details
000 -LEADER
fixed length control field 00523nam a22001817a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20151215130355.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 110114t xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780070402737
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.812
Item number BER
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Berson, Alex
9 (RLIN) 21056
245 ## - TITLE STATEMENT
Title Building data mining applications for CRM
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. Tata McGraw-Hill
Date of publication, distribution, etc. 2000
300 ## - PHYSICAL DESCRIPTION
Extent xxvii, 510p.
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Data mining
-- Decision support system
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Smith, Stephen
9 (RLIN) 21054
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Thearling, Kurt
9 (RLIN) 21055
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Date last checked out Price effective from Koha item type
    Dewey Decimal Classification     School of Management Studies School of Management Studies General Stacks 01/14/2011 1 658.812 BER SMS024571 05/10/2011 05/07/2011 01/14/2011 Books

University Library
Cochin University of Science and Technology
Kochi-682 022, Kerala, India