E-marketing (Record no. 116219)

MARC details
000 -LEADER
fixed length control field 00429nam a22001697a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20151215130411.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 120604t xxu||||| |||| 00| 0 eng d
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.84
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Strauss,Judy
Relator term author
9 (RLIN) 22884
245 ## - TITLE STATEMENT
Title E-marketing
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. PHI learning
Date of publication, distribution, etc. 2010
300 ## - PHYSICAL DESCRIPTION
Extent xxi
Other physical details 430p
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term E-marketing
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Marketing channels
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Marketing Management
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book Bank
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Dewey Decimal Classification     School of Management Studies School of Management Studies 06/04/2012   658.84 SMSBB0659 05/09/2014 06/04/2012 Book Bank

University Library
Cochin University of Science and Technology
Kochi-682 022, Kerala, India