Marketing management :A south asian perspective (Record no. 116268)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00411nam a22001577a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20151215130413.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 120615t xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9788131716830 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658,8 |
| Item number | KOT |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing management :A south asian perspective |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 13 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | New Delhi |
| Name of publisher, distributor, etc. | PHI |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | XLViii,648p,E49,G8,c2,128 |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Marketing MANAGEMENT |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Date last checked out | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | School of Management Studies | School of Management Studies | 06/15/2012 | 1 | 658,8 KOT | SMS024702 | 02/24/2015 | 02/24/2015 | 06/15/2012 | Books |