Harvard business review on reinventing your marketing. (Record no. 116628)
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000 -LEADER | |
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fixed length control field | 00580cam a2200193 a 4500 |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20151215130428.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 110113s2011 maua 001 0 eng |
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.802 |
Item number | HBR |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9781422162552 |
245 00 - TITLE STATEMENT | |
Title | Harvard business review on reinventing your marketing. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc. | Boston |
Name of publisher, distributor, etc. | Harvard Business Review |
Date of publication, distribution, etc. | 2011 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 262 p |
490 1# - SERIES STATEMENT | |
Series statement | The Harvard business review paperback series |
653 ## - INDEX TERM--UNCONTROLLED | |
Uncontrolled term | Marketing |
653 ## - INDEX TERM--UNCONTROLLED | |
Uncontrolled term | Customer relations |
653 ## - INDEX TERM--UNCONTROLLED | |
Uncontrolled term | Branding |
830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE | |
Uniform title | Harvard business review paperback series. |
9 (RLIN) | 23360 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | Books |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Date last checked out | Price effective from | Koha item type |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Dewey Decimal Classification | School of Management Studies | School of Management Studies | General Stacks | 06/15/2013 | 1 | 658.802 HBR | SMS025016 | 07/20/2013 | 07/20/2013 | 06/15/2013 | Books |