Marketing dynamics in emerging markets (Record no. 117119)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00425nam a22001697a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20151215130503.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 140718t xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789380095493 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Edward, Manoj |
| 9 (RLIN) | 24271 |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing dynamics in emerging markets |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | Kochi |
| Name of publisher, distributor, etc. | CUSAT |
| Date of publication, distribution, etc. | 2014 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 288p. |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Marketing |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | brand |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Zakkaria, K.A |
| 9 (RLIN) | 24283 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | School of Management Studies | School of Management Studies | General Stacks | 07/18/2014 | 658.8 EDW | SMS025803 | 08/08/2014 | 07/18/2014 | Books | |||||
| Dewey Decimal Classification | School of Management Studies | School of Management Studies | General Stacks | 07/18/2014 | 658.8 EDW;1 | SMS025804 | 07/18/2014 | 07/18/2014 | Books |