Marketing management (Record no. 175629)

MARC details
000 -LEADER
fixed length control field 00506nam a22001697a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20160820112735.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 100309t xxu||||| |||| 00| 0 eng d
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number KOT
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8120311787
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kotler,Philip
9 (RLIN) 2216
245 ## - TITLE STATEMENT
Title Marketing management
Remainder of title analysis, planning, implementation and control
250 ## - EDITION STATEMENT
Edition statement 9th ed. & Millennium edition
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. Prentice-Hall
Date of publication, distribution, etc. 1997
300 ## - PHYSICAL DESCRIPTION
Extent xxxvii,789p.
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term marketing management
-- management
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type Shelving location
    Dewey Decimal Classification     Department of Applied Economics Department of Applied Economics 03/09/2010   658.8 KOT;1 ECO06839 08/20/2016 08/20/2016 Books  
    Dewey Decimal Classification     Department of Applied Economics Department of Applied Economics 03/09/2010   658.8 KOT;2 ECO06840 08/20/2016 08/20/2016 Books  
    Dewey Decimal Classification     Department of Applied Economics Department of Applied Economics 03/09/2010   658.8 KOT;4 ECO07258 08/20/2016 08/20/2016 Books  
    Dewey Decimal Classification     Department of Applied Economics Department of Applied Economics 03/09/2010   658.8 KOT;9 ECO07421 08/20/2016 08/20/2016 Books  
    Dewey Decimal Classification     Department of Applied Economics Department of Applied Economics 03/09/2010   658.8 KOT;8 ECO07420 08/20/2016 08/20/2016 Books  
    Dewey Decimal Classification     Department of Applied Economics Department of Applied Economics 03/09/2010   658.8 KOT;6 ECO07418 08/20/2016 08/20/2016 Books  
    Dewey Decimal Classification     Department of Applied Economics Department of Applied Economics 03/09/2010   658.8 KOT;11 ECO07856 03/09/2010 03/09/2010 Books  
    Dewey Decimal Classification     Department of Applied Economics Department of Applied Economics 03/18/2010   658.8 KOT;12 ECO08204 08/20/2016 08/20/2016 Reference Reference
    Dewey Decimal Classification     Department of Applied Economics Department of Applied Economics 04/16/2010   658.8 KOT;7 ECO07419 04/16/2010 04/16/2010 Books  
    Dewey Decimal Classification     Department of Applied Economics Department of Applied Economics 04/16/2010   658.8 KOT;10 ECO07422 08/20/2016 08/20/2016 Books  
    Dewey Decimal Classification     Department of Applied Economics Department of Applied Economics 09/16/2010   658.8 KOT;9 ECO07259 09/16/2010 09/16/2010 Books  

University Library
Cochin University of Science and Technology
Kochi-682 022, Kerala, India