Advertising, marketing and sales management (Record no. 2298)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00466nam a22001577a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20151026130228.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 090919t xxu||||| |||| 00| 0 eng d |
| 080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER | |
| Universal Decimal Classification number | 658.8 |
| Item number | THA |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 81-7100-610-0 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Thakur, Devendra [ed.] |
| Relator term | ed.by |
| 9 (RLIN) | 5001 |
| 245 ## - TITLE STATEMENT | |
| Title | Advertising, marketing and sales management |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | New Delhi |
| Name of publisher, distributor, etc. | Deep and Deep |
| Date of publication, distribution, etc. | 1994 |
| -- | 5002 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | viii, 291p. |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Advertising |
| -- | Marketing |
| -- | Sales management |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Date last checked out | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Universal Decimal Classification | University Library | University Library | 09/19/2009 | 1 | 658.8 THA | 00040779 | 05/04/2013 | 04/26/2013 | 09/19/2009 | Books |