Modern marketing management, selected readings (Record no. 2336)

MARC details
000 -LEADER
fixed length control field 00515nam a22001697a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20151026130229.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 090922t xxu||||| |||| 00| 0 eng d
080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER
Universal Decimal Classification number 658.8
Item number LAW
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Lawrence, Raymond J. [ed.]
Relator term ed.by
9 (RLIN) 5085
245 ## - TITLE STATEMENT
Title Modern marketing management, selected readings
250 ## - EDITION STATEMENT
Edition statement 2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Middlesex (England)
Name of publisher, distributor, etc. Penguin
Date of publication, distribution, etc. 1973
-- 5086
300 ## - PHYSICAL DESCRIPTION
Extent 413p. illus
490 ## - SERIES STATEMENT
Series statement ( Penguin modern management readings )
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Thomas, Michael J. [ed.]
9 (RLIN) 5087
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Universal Decimal Classification     University Library University Library 09/22/2009   658.8 LAW 00004414 09/22/2009 09/22/2009 Books

University Library
Cochin University of Science and Technology
Kochi-682 022, Kerala, India