Readings in global marketing management (Record no. 2354)

MARC details
000 -LEADER
fixed length control field 00426nam a22001457a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20151026130229.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 090922t xxu||||| |||| 00| 0 eng d
080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER
Universal Decimal Classification number 658.8(100)
Item number PAT
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Patty, C. Robert [ed]
Relator term ed.by
9 (RLIN) 5131
245 ## - TITLE STATEMENT
Title Readings in global marketing management
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New York
Name of publisher, distributor, etc. Appleton Century Crofts
Date of publication, distribution, etc. 1969
-- 5132
300 ## - PHYSICAL DESCRIPTION
Extent xix,504p.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Harvey L Vredenburg
9 (RLIN) 5133
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Universal Decimal Classification     University Library University Library 09/22/2009   658.8(100) PAT 00004169 09/22/2009 09/22/2009 Books

University Library
Cochin University of Science and Technology
Kochi-682 022, Kerala, India