Analytical marketing management (Record no. 2400)

MARC details
000 -LEADER
fixed length control field 00337nam a22001337a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20151026130231.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 090923t xxu||||| |||| 00| 0 eng d
080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER
Universal Decimal Classification number 658.8
Item number ANA
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Doyle, P.
9 (RLIN) 5261
245 ## - TITLE STATEMENT
Title Analytical marketing management
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. London
Name of publisher, distributor, etc. Harper and Row
Date of publication, distribution, etc. 1974
-- 5262
300 ## - PHYSICAL DESCRIPTION
Extent 262p.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Universal Decimal Classification     University Library University Library 09/23/2009   658.8 ANA 00008857 09/23/2009 09/23/2009 Books

University Library
Cochin University of Science and Technology
Kochi-682 022, Kerala, India