Principles of marketing/ 17th ed. (Record no. 299953)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00550nam a22001937a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20220519132457.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 181205b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789352865611 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 005:658.8 |
| Item number | KOT/P'18 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip |
| 9 (RLIN) | 2768 |
| 245 ## - TITLE STATEMENT | |
| Title | Principles of marketing/ 17th ed. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 17th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | Noida |
| Name of publisher, distributor, etc. | Pearson India Education |
| Date of publication, distribution, etc. | 2018 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxii,701p. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Principles of marketing |
| -- | Marketing |
| 9 (RLIN) | 2760 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Armstrong, Gary |
| -- | Agnihotri, Prafulla |
| 9 (RLIN) | 2059 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type | Date last checked out |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| School of Legal studies | School of Legal studies | 12/05/2018 | 005:658.8 KOT/P'18 | SLS031036 | 12/05/2018 | 1 | 12/05/2018 | Books | |||||||
| School of Legal studies | School of Legal studies | 12/05/2018 | 1 | 005:658.8 KOT/P'18;1 | SLS031037 | 02/28/2019 | 2 | 12/05/2018 | Books | 02/21/2019 | |||||
| School of Legal studies | School of Legal studies | 12/05/2018 | 005:658.8 KOT/P'18;2 | SLS031038 | 12/05/2018 | 3 | 12/05/2018 | Books | |||||||
| School of Legal studies | School of Legal studies | 12/05/2018 | 005:658.8 KOT/P'18;3 | SLS031039 | 12/05/2018 | 4 | 12/05/2018 | Books |