Consumer behavior in marketing strategy (Record no. 301836)

MARC details
000 -LEADER
fixed length control field 00367nam a2200157 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20220519133838.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 960221s1955 dcuabcdjdbkoqu001 0deng d
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number X:321
Item number M92
003 - CONTROL NUMBER IDENTIFIER
control field ViArRB
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Howard, John A.
9 (RLIN) 7372
245 ## - TITLE STATEMENT
Title Consumer behavior in marketing strategy
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Date of publication, distribution, etc. 1989
500 ## - GENERAL NOTE
General note X 321 M92
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Consumer
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books

No items available.

University Library
Cochin University of Science and Technology
Kochi-682 022, Kerala, India