Marketing theory and practice (Record no. 302613)

MARC details
000 -LEADER
fixed length control field 00503nam a2200193 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20220519134103.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 960221s1955 dcuabcdjdbkoqu001 0deng d
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number BAK
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0333641817
003 - CONTROL NUMBER IDENTIFIER
control field ViArRB
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Baker, Michael J.
Relator term Editor
9 (RLIN) 6871
245 ## - TITLE STATEMENT
Title Marketing theory and practice
250 ## - EDITION STATEMENT
Edition statement 3rd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Hound mills
Name of publisher, distributor, etc. Macmillan press
Date of publication, distribution, etc. 1995
300 ## - PHYSICAL DESCRIPTION
Extent xii, 442p.
Dimensions Book
500 ## - GENERAL NOTE
General note X:51 N53
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Marketing theory and practice
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books

No items available.

University Library
Cochin University of Science and Technology
Kochi-682 022, Kerala, India