Advertising management (Record no. 303884)

MARC details
000 -LEADER
fixed length control field 00404nam a22001577a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20220519134508.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 090821t xxu||||| |||| 00| 0 eng d
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.1
Item number JET
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Jethwaney, Jaishri
9 (RLIN) 3
245 ## - TITLE STATEMENT
Title Advertising management
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. NewDelhi
Name of publisher, distributor, etc. University press
Date of publication, distribution, etc. 2007
300 ## - PHYSICAL DESCRIPTION
Extent xii, 716p
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Advertising management
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Jain, Sruthi
9 (RLIN) 2
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books

No items available.

University Library
Cochin University of Science and Technology
Kochi-682 022, Kerala, India