Direct mail and mail order handbook/3e (Record no. 304391)

MARC details
000 -LEADER
fixed length control field 00423nam a22001697a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20220519134644.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 090831t xxu||||| |||| 00| 0 eng d
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.133 03
Item number HOD
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8185674841
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Hodgson, Richard S.
9 (RLIN) 729
245 ## - TITLE STATEMENT
Title Direct mail and mail order handbook/3e
250 ## - EDITION STATEMENT
Edition statement 3rd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. UBSPD
Date of publication, distribution, etc. 1980
300 ## - PHYSICAL DESCRIPTION
Extent 158p.
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Advertising
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Text Book

No items available.

University Library
Cochin University of Science and Technology
Kochi-682 022, Kerala, India