A study of event based marketing as an effective promotional tool (Record no. 327488)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00398nam a22001337a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20220519150251.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 120106t xxu||||| |||| 00| 0 eng d |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Arun, K A |
| 9 (RLIN) | 22809 |
| 245 ## - TITLE STATEMENT | |
| Title | A study of event based marketing as an effective promotional tool |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | MBA (TT), 83p |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Dr. P R. Wilson |
| 9 (RLIN) | 22724 |
| 710 ## - ADDED ENTRY--CORPORATE NAME | |
| Corporate name or jurisdiction name as entry element | Impresario event management India |
| 9 (RLIN) | 22810 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | |
No items available.