Customer relationship management (Record no. 327665)

MARC details
000 -LEADER
fixed length control field 00448nam a22001577a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20220519150325.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 120621t xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788120332850
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.812
Item number MUK
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Mukerjee,Kaushik
Relator term author
9 (RLIN) 23010
245 ## - TITLE STATEMENT
Title Customer relationship management
Remainder of title a strategic approach to marketing
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Delhi
Name of publisher, distributor, etc. PHI
300 ## - PHYSICAL DESCRIPTION
Extent xvi,167p
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Customer Relationship Management
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book Bank

No items available.

University Library
Cochin University of Science and Technology
Kochi-682 022, Kerala, India