The Essential of Marketing Research (Record no. 328437)
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000 -LEADER | |
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fixed length control field | 00510nam a22001817a 4500 |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20220519150607.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 140424t xxu||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9780415899284 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.83 SIL |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Silver,Lawrence et.al |
9 (RLIN) | 24161 |
245 ## - TITLE STATEMENT | |
Title | The Essential of Marketing Research |
250 ## - EDITION STATEMENT | |
Edition statement | 3rd ed |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc. | Newyork |
Name of publisher, distributor, etc. | Routledge |
Date of publication, distribution, etc. | 2013 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | ix,362p. |
653 ## - INDEX TERM--UNCONTROLLED | |
Uncontrolled term | data analysis and reporting |
653 ## - INDEX TERM--UNCONTROLLED | |
Uncontrolled term | The marketing research process and decision making |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | Book Bank |
No items available.