The Essential of Marketing Research (Record no. 328437)

MARC details
000 -LEADER
fixed length control field 00510nam a22001817a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20220519150607.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140424t xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780415899284
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.83 SIL
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Silver,Lawrence et.al
9 (RLIN) 24161
245 ## - TITLE STATEMENT
Title The Essential of Marketing Research
250 ## - EDITION STATEMENT
Edition statement 3rd ed
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Newyork
Name of publisher, distributor, etc. Routledge
Date of publication, distribution, etc. 2013
300 ## - PHYSICAL DESCRIPTION
Extent ix,362p.
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term data analysis and reporting
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term The marketing research process and decision making
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book Bank

No items available.

University Library
Cochin University of Science and Technology
Kochi-682 022, Kerala, India