Marketing dynamics in emerging markets (Record no. 328483)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00420nam a22001697a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20220519150618.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 140718t xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789380095493 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Edward, Manoj |
| 9 (RLIN) | 24271 |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing dynamics in emerging markets |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | Kochi |
| Name of publisher, distributor, etc. | CUSAT |
| Date of publication, distribution, etc. | 2014 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 288p. |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Marketing |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | brand |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Zakkaria, K.A |
| 9 (RLIN) | 24283 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
No items available.