Sales promotion handbook (Record no. 5101)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00420nam a22001577a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20151026130426.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 100305t xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0716100975 |
| 080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER | |
| Universal Decimal Classification number | 698.82(020) |
| Item number | DAK |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Dakin, Tony [Ed.] |
| 9 (RLIN) | 10913 |
| 245 ## - TITLE STATEMENT | |
| Title | Sales promotion handbook |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | London |
| Name of publisher, distributor, etc. | Gower Press |
| Date of publication, distribution, etc. | 1974 |
| -- | 10914 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxi,300p. |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Advertising |
| -- | Sales management |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Universal Decimal Classification | University Library | University Library | 03/05/2010 | 698.82(020) DAK | 0006910 | 03/05/2010 | 03/05/2010 | Books |