International marketing management (Record no. 60554)

MARC details
000 -LEADER
fixed length control field 00496nam a22001577a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20151026132950.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 110107t xxu||||| |||| 00| 0 eng d
080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER
Universal Decimal Classification number 658.8 (100)
Item number MAT
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780761936404
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Mathur, U.C.
9 (RLIN) 14268
245 ## - TITLE STATEMENT
Title International marketing management
Remainder of title text and cases
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. Sage publications
Date of publication, distribution, etc. 2008
-- 13340
300 ## - PHYSICAL DESCRIPTION
Extent 583p.
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Marketing management - International
-- International Markets - management
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Universal Decimal Classification     University Library University Library General Stacks 01/07/2011   658.8 (100) MAT 00064205 01/07/2011 01/07/2011 Books

University Library
Cochin University of Science and Technology
Kochi-682 022, Kerala, India