Promotion management and marketing communications (Record no. 77797)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00474nam a2200157 a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20151028162228.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 960221s1955 dcuabcdjdbkoqu001 0deng d |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.82 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | ViArRB |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Shimp, Terence A. |
| 9 (RLIN) | 25517 |
| 245 ## - TITLE STATEMENT | |
| Title | Promotion management and marketing communications |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | New York |
| Name of publisher, distributor, etc. | Dryden |
| Date of publication, distribution, etc. | 1986 |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Communication-marketing |
| -- | Sales promotion & marketing communications |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | De Lozier, M. Wyne |
| 9 (RLIN) | 25516 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Date last checked out | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | School of Marine Sciences | School of Marine Sciences | 11/10/2009 | 1 | 658.82 M6 | MS008107 | 06/14/2013 | 04/27/2011 | 07/13/2009 | Books |