Marketing management (Record no. 83201)

MARC details
000 -LEADER
fixed length control field 00564nam a22001817a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20151028162640.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 111207t xxu||||| |||| 00| 0 eng d
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number P92
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788131716830
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip
9 (RLIN) 30925
245 ## - TITLE STATEMENT
Title Marketing management
Remainder of title : a South Asian perspective. Ed.13
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Noida
Name of publisher, distributor, etc. Prentice Hall
Date of publication, distribution, etc. 2009
500 ## - GENERAL NOTE
General note Book transferred from School of Industrial Fisheries
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Keller, Kevin Lane
9 (RLIN) 30926
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Keller, Kevin Lane
9 (RLIN) 30927
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Jha, Mithileshwar
9 (RLIN) 30928
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Total Renewals Full call number Barcode Date last seen Date last checked out Price effective from Koha item type Copy number
    Dewey Decimal Classification     School of Marine Sciences School of Marine Sciences Book Cart 12/07/2011 8 2 658.8 P92 MS015054 05/05/2014 04/30/2014 12/07/2011 Books  
    Dewey Decimal Classification     School of Marine Sciences School of Marine Sciences Book Cart 02/05/2013 8 3 658.8 P92;Q3 MS015526 04/23/2015 12/04/2014 02/05/2013 Books 2

University Library
Cochin University of Science and Technology
Kochi-682 022, Kerala, India