Principles of marketing (Record no. 90788)

MARC details
000 -LEADER
fixed length control field 00432nam a2200169 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20151215124732.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 960221s1955 dcuabcdjdbkoqu001 0deng d
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number BUS
003 - CONTROL NUMBER IDENTIFIER
control field ViArRB
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Buskirk, Richard H.
9 (RLIN) 1367
245 ## - TITLE STATEMENT
Title Principles of marketing
Remainder of title the management view
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New York
Name of publisher, distributor, etc. Winston
Date of publication, distribution, etc. 1961
300 ## - PHYSICAL DESCRIPTION
Extent xxii, 647p
490 ## - SERIES STATEMENT
Series statement [s.l] : [s.n]
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Marketing
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Dewey Decimal Classification     School of Management Studies School of Management Studies General Stacks     658.8 BUS SMS000035 08/21/2009 08/21/2009 Books

University Library
Cochin University of Science and Technology
Kochi-682 022, Kerala, India