Marketing theory and practice (Record no. 91242)

MARC details
000 -LEADER
fixed length control field 00507nam a2200193 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20151215124746.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 960221s1955 dcuabcdjdbkoqu001 0deng d
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number BAK
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0333641817
003 - CONTROL NUMBER IDENTIFIER
control field ViArRB
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Baker, Michael J.
Relator term Editor
9 (RLIN) 6871
245 ## - TITLE STATEMENT
Title Marketing theory and practice
250 ## - EDITION STATEMENT
Edition statement 3rd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Hound mills
Name of publisher, distributor, etc. Macmillan press
Date of publication, distribution, etc. 1995
300 ## - PHYSICAL DESCRIPTION
Extent xii, 442p.
Dimensions Book
500 ## - GENERAL NOTE
General note X:51 N53
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Marketing theory and practice
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Date last checked out Price effective from Koha item type
    Dewey Decimal Classification     School of Management Studies School of Management Studies General Stacks   1 658.8 BAK SMS018798 09/19/2014 04/24/2014 08/21/2009 Books

University Library
Cochin University of Science and Technology
Kochi-682 022, Kerala, India