International and global markeiting (Record no. 91410)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00552nam a2200205 a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20151215124752.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 960221s1955 dcuabcdjdbkoqu001 0deng d |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.848 |
| Item number | MEL |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0071158006 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | ViArRB |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Meloan, Taylor W. |
| 9 (RLIN) | 1322 |
| 245 ## - TITLE STATEMENT | |
| Title | International and global markeiting |
| Remainder of title | concepts and cases |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2nd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | NewYork |
| Name of publisher, distributor, etc. | Irwin McGraw hill |
| Date of publication, distribution, etc. | 1998 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xvi, 439p. |
| Dimensions | Book |
| 500 ## - GENERAL NOTE | |
| General note | X:51.1 N82 |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Export marketing |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Graham, John L. |
| 9 (RLIN) | 861 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | School of Management Studies | School of Management Studies | Reference | 658.848 MEL | SMS021107 | 08/21/2009 | 08/21/2009 | Reference |