Consumer behavior (Record no. 91741)

MARC details
000 -LEADER
fixed length control field 00472nam a2200181 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20151215124803.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 960221s1955 dcuabcdjdbkoqu001 0deng d
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.834 2
Item number WEL
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0471596418
003 - CONTROL NUMBER IDENTIFIER
control field ViArRB
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Wells, William D.
9 (RLIN) 1923
245 ## - TITLE STATEMENT
Title Consumer behavior
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. NewYork
Name of publisher, distributor, etc. John wiley and sons
Date of publication, distribution, etc. 1996
500 ## - GENERAL NOTE
General note xxi, Various pagination
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Consumer behavior
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Prensky, David
9 (RLIN) 1922
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Dewey Decimal Classification     School of Management Studies School of Management Studies Reference     658.834 2 WEL SMS018907 08/21/2009 08/21/2009 Reference

University Library
Cochin University of Science and Technology
Kochi-682 022, Kerala, India