Managing Indian brands (Record no. 92274)

MARC details
000 -LEADER
fixed length control field 00446nam a2200181 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20151215124821.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 960221s1955 dcuabcdjdbkoqu001 0deng d
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.827
Item number RAM
003 - CONTROL NUMBER IDENTIFIER
control field ViArRB
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Ramesh Kumar, S.
9 (RLIN) 1517
245 ## - TITLE STATEMENT
Title Managing Indian brands
250 ## - EDITION STATEMENT
Edition statement 2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. Vikas
Date of publication, distribution, etc. 2002
300 ## - PHYSICAL DESCRIPTION
Extent 356P.
Dimensions Book
500 ## - GENERAL NOTE
General note School of Management Studies
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Brands
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Date last checked out Price effective from Koha item type
    Dewey Decimal Classification     School of Management Studies School of Management Studies General Stacks   1 658.827 RAM SMS022335 05/06/2013 01/31/2013 08/21/2009 Books

University Library
Cochin University of Science and Technology
Kochi-682 022, Kerala, India