Principles of marketing (Record no. 93445)

MARC details
000 -LEADER
fixed length control field 00365nam a22001457a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20151215124858.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 090910t xxu||||| |||| 00| 0 eng d
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number KUR
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kurtz, David L.
9 (RLIN) 847
245 ## - TITLE STATEMENT
Title Principles of marketing
250 ## - EDITION STATEMENT
Edition statement 12th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Australia
Name of publisher, distributor, etc. Thomson Soth Western
Date of publication, distribution, etc. 2007
300 ## - PHYSICAL DESCRIPTION
Extent 656p.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Date last checked out Price effective from Koha item type
    Dewey Decimal Classification     School of Management Studies School of Management Studies General Stacks 09/10/2009 4 658.8 KUR SMS023760 01/08/2015 11/20/2014 09/10/2009 Books

University Library
Cochin University of Science and Technology
Kochi-682 022, Kerala, India