Marketing channel management (Record no. 93734)

MARC details
000 -LEADER
fixed length control field 00400nam a22001457a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20151215124907.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 090915t xxu||||| |||| 00| 0 eng d
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number VEN
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Venugopal, Pingali
9 (RLIN) 1775
245 ## - TITLE STATEMENT
Title Marketing channel management
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. Response books
Date of publication, distribution, etc. 2007
300 ## - PHYSICAL DESCRIPTION
Extent 187p.
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Marketing channels
-- Marketing- management
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Date last checked out Price effective from Koha item type
    Dewey Decimal Classification     School of Management Studies School of Management Studies General Stacks 09/15/2009 1 658.8 VEN SMS023698 05/18/2015 02/20/2015 09/15/2009 Books

University Library
Cochin University of Science and Technology
Kochi-682 022, Kerala, India